How to Develop Lifetime Customers or Clients

If you have a product or a service you sell, don’t think you are done when you have made the sale.  The sale is actually the beginning of building a client relationship that will lead to a lifetime of repeat business and referrals.

In addition, by listening and responding to their needs, you are adding value by thinking beyond what you can sell them and showing an interest in other aspects of their life and business.  “How are things going with you?” “How can I help?” Talk with emotion and feeling– even on the phone people can hear that. This approach to being of service sets you apart from others in your industry.